Gearfire Unveils FastBound Integration for Online FFL Retailers – The Outdoor Wire

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Gearfire, an innovator in retail technology for the shooting sports industry, has announced the release of a Gearfire eCommerce integration with FastBound, the firearm industry’s leading compliance platform, further solidifying Gearfire’s position as the most comprehensive digital ecosystem available to independent firearm retailers today.

Digitally Synchronizing A&D Records Online and In-Store

With the new integration, firearms from a dealer’s FastBound digital bound book sync with their Gearfire eCommerce site, automatically updating firearm inventory available for purchase on the website and reserving them for disposition when they sell. The alignment between systems streamlines retail operations and reinforces proper compliance practices, allowing retailers to operate an efficient online firearm business with confidence and ease.

Key integration benefits include:

Audit Safeguards: Avoid human errors that could trigger ATF violations.

Overhead Reduction: Eliminate tedious product creation, unnecessary data duplication, and manual disposition entry, saving time and money.

Real-Time Inventory Accuracy: Whether sold online or at the counter, instant removal of disposed or reserved firearms from online availability eliminates double-sell and out-of-stock oversights.

Higher Inventory Turnover: Gearfire eCommerce prioritizes in-store inventory to fulfill online orders, increasing cashflow and freeing invested inventory capital.

A Partnership in Supporting Independent Firearm Retailers

“When selecting a partner to power firearm compliance within our eCommerce platform, we wanted to ensure we collaborated with a company dedicated to supporting independent retailers, and FastBound was the clear choice” said Chad Seaverns, Chief Operating Officer at Gearfire. “This partnership extends beyond firearm inventory syncing. FastBound’s proven compliance solutions align perfectly with our commitment to providing smaller gun dealers with tools to profitably and confidently operate in today’s competitive and highly regulated firearms retail environment.”

From digital bound books and electronic 4473s to built-in due diligence and attorney-backed legal defense, FastBound delivers a powerful suite of compliance-focused services to streamline firearm workflows, meet ATF expectations, and weather regulatory scrutiny.

Effortless, Compliant Online Firearm Sales Start Here

The integration is free to use for all Gearfire eCommerce dealers with an active FastBound subscription, providing their shared customers with a seamless way to improve efficiency and protect their FFL without the burden of additional expense.

To learn more about the FastBound integration for Gearfire eCommerce, visit gogearfire.com/partners/fastbound/ or call (800) 547-7120 to speak directly with a Gearfire representative and see how Gearfire is making compliant online firearm sales simpler, safer, and more reliable.

About Gearfire

Gearfire is the leading technology provider for the shooting sports industry, empowering thousands of independent retailers with purpose-built solutions for eCommerce, retail point-of-sale, payments, and business intelligence. Backed by more than a decade of experience and trusted by over 2,000 retailers, Gearfire helps businesses of all sizes thrive in the modern retail landscape.

About FastBound

Founded in 2010, FastBound has supported more Federal Firearms Licensees (FFLs) than any other firearms compliance software and has operated continuously in the regulated firearms industry. FastBound is focused on delivering firearms compliance software built for the real-world operational and regulatory demands of FFLs. Through an open API and the largest ecosystem of vetted partners, FastBound enables firearms businesses to scale operations while maintaining compliance. FastBound is the only firearms compliance software exclusively partnered with FFLGuard to include a funded legal defense for administrative actions arising directly from the use of its software, through a defined legal defense program, not introductions or referrals—often imitated, never duplicated. Learn more at FastBound.com.