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WOBURN, MA / ACCESS Newswire / February 11, 2026 / Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-powered marketing technology, announced today the successful launch of HawkSearch for a national industrial supplier focused on improving search relevancy, customer engagement, and merchandising control, across its digital commerce experience.
The national industrial supplier set clear objectives to improve search relevancy, engage logged-in customers, and enable stronger merchandising capabilities. Fine-grained relevance tuning and Boost & Bury rules were used to enhance product discovery by giving the supplier precise control over how products are ranked and surfaced to customers.